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Automations anyone can build

Build "when this happens, if that is true, do these things" in three rows, describe one in words, or install a ready skill. Every automation is versioned, limited and traced.

Steps

  1. Open Automations and choose New. The sentence builder shows When / If / Then.
  2. Pick a trigger (new lead, stage changed, deal won or lost, form submitted, task overdue, missed call, bot handoff, and the marketing ones like subscribed or purchase).
  3. Add actions: send email, SMS or WhatsApp, create a task, assign an owner, change a stage, update a field, add a note, call a webhook, notify the owner, or an AI step.
  4. Before you switch it on, read the sentence and the simulation: how many times it would have run in the last 30 days.
  5. Switch it on. Each switch-on is a version; Versions → Roll back restores an earlier one, and runs already in progress keep the version they started on.

Questions

What do AI steps do?
Classify, decide, extract or draft, using your own LLM key or ours. When the model is not sure, the automation takes the Unsure branch instead of guessing.
Can an automation send to everyone by mistake?
Sends above the hourly threshold pause for review, each person has a daily limit, and repeated failures stop the automation and email the owner.
What are skills?
Ready recipes you install with two or three answers: Facebook lead to WhatsApp and a task, missed call to SMS, quote with no answer, review request after a win, birthday greeting, win-back.

Updated 2026-10-02 · llms-full.txt